ZDNET's key takeaways 50 major US retailers sent 42B marketing emails in 28 days.80% used tracking pixels to monitor clicks, ...

Marketing to customers via email is an art, but it’s one any small business can master and use to achieve impressive ROI. Most forms of marketing are expensive. Direct mailers can cost up to $1 per ...

Email is alive and well. Email marketing remains one of the most effective tools for any company to reach engaged customers – but so long as you do it well. That’s why we have no shortage of email ...

Use an email address long enough, and spam will slowly creep in. Gmail isn't spared. It's one of the best and most popular email solutions out there, and you'll get more promotions in your inbox the ...

Google has launched a new field trial allowing users to view the promotional tab in a more visual way. The revamped promotional emails tab allows users to toggle between a new visual grid and the ...

Amid the rise of social media marketing, some marketers are neglecting a tried-and-true vehicle: email marketing. Email is a highly effective way to nurture leads and inform, learn from, interact with ...

Emails have become the de facto mailbox of the web. But much like sorting through the stuffed promotional flyers and pamphlets in your mailbox, your inbox has a similar issue. Junk mail often congests ...

We may receive a commission from our partners if you click on a link to review or purchase a product or service. Click to Learn More Email marketing typically costs around $9 to $25 per month for a ...

Odds are, we don't need to convince you to get on board with email marketing: A whopping 93% of B2B marketers use email to distribute content, according to HubSpot. And it's no wonder: HubSpot also ...

Kristi Petersen Schoonover loves Bath and Body Works, but they are on her last nerve. The company sends her notifications multiple times a day, every day. Did she know Wallflower air fresheners were ...