LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of their latest article on finding the right mix for a product marketing strategy.

You can feel it in your gut: the product is close, the team is buzzing, and everyone keeps asking the same question, “When do ...

But with the AI revolution, startups can utilize low-cost AI tools to push them in the right direction and help guide ...

Whether a company manufacturers or buys products wholesale, it has to have a product marketing strategy to get its products into consumers' hands. Most product marketing strategies begin with an idea ...

Business owners must always consider strategies that improve revenues on existing products and diversify into new markets with existing or new products. A product diversification strategy provides ...

Neelima is the chief global head of delivery at Nutcache, co-founder of Spectrum North and a tireless advocate for women in technology. It is worth noting that product strategy under the SAFe ...

A guide to the key principles of product marketing, what it involves, and how it delivers for organizations. In the past few years, a relatively new discipline has emerged, bringing together aspects ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a market intelligence solutions provider, has recently announced the completion of their latest product marketing strategy for a vegan food company. During ...

Discover the marketing strategy that has helped Samsung to remain among the list of the Top 10 Best Global Brands for 6 ...

Opinions expressed by Entrepreneur contributors are their own. When it comes to product marketing strategy, brand loyalty has a significant impact on individual purchasing decisions, but ultimately it ...

I often meet with companies that have put a lot of effort into building a new brand, creating an offering or cultivating additional markets or customer segments. All of that hard work can go to waste ...

Content-led marketing and product-led content are two terms you may have heard in marketing circles. What do they mean and how do they differ? In this article, you’ll learn what each one means, how to ...